The world’s first popcorn dispensing billboard has been revealed today, serving up salty and sweet snacks to streaming-obsessed Brits.
The multi-sensory billboard, which also emits the smell of fresh popcorn, treated shoppers and commuters in London to a free bucket of fresh treats on this chilly December morning and will be available for passers by to enjoy at Victoria Station until Saturday.
The stunt which dispenses fresh popcorn was devised to mark the launch of new FREE-to-watch streaming service ITVX which is available nationwide today.
With exclusive new series launching every week, an ever-changing library of blockbuster movies and the nation’s biggest live music and sporting events all in one place- ITVX has something for everyone.
source : famousecampaign